- Introduction to digital marketing skills
- contact details
- need for digital marketing skills
3.1 Kmowledge of basic HTML
3.2 choosing your niche or topic
3.3 Domain name
3.4 Registering the domain name
3.6 blog software installation
3.9 affiliate registration
3.10 writing product reviews
3.11 maarketing your site
Introduction to digital marketing skills
Digital marketing skills like search engine optimization, social sites optimization, email optimization is requirement for every blog. To build traffic we have to run from pillar to post PPC ads, directories, emails , WhatsApp , Facebook and other social sites etc . But if we ignore basic digital marketing skills especially in affiliate marketing then the whole purpose lost.
You all know that affiliate marketing is nothing but connecting seller to buyer through your affiliate link . Now a customer is wanting to purchase some thing. He queries on google . Your ad comes as an answer to his query. The customer clicks on your ad . He reads the product review on your site . He
satisfied and clicks on the links or images leading to the product page.
buyer ==> clicks on ad==> reaches the affiliates site ==> reads review==> clicks on links/images==> reaches the product page==> adds to cart the recommended product or product of his choice ==> buyer gets product at no extra cost , affiliate receives commission. of the seller. Thus the process goes on this way.Amazon allows commission on any product purchased through affilliate links .
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NEED FOR DIGITAL MARKETING SKILLS
Every site offering affilliate marketing have their own terms and conditions . However these digital marketing skills are necessary to learn and build a successful venture. Several skills are required to beat the odds and increase the sales in this competitive zone.
1. Knowledge of basic HTML
The site is readymade . You fill it with relevant content . But for inserting images. creating hyperlinks, and formatting texts knowledge of HTML will be very useful.
2. choosing your niche /topic
Harsh Agarwal from Shoutmeloud.com clearly tells the newbies to take a pen and paper and write all the niches like motivation, fashion, technology. finance, photography, scientific research, baby care, health care etc and check where you can write 5 posts without research. Then to decide on the niche. When you know in what topic you have command or you can have ideas flowing then you can definitely not lose focus . secondly with adequate research you can justify the topics.
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3. Domain name :
Domain name is nothing but address of your site on the internet. Right address Right response. How will you decide your domain name? It is better if you decide it based on your niche. Generally you have to decide the keywords for your niche and based on that you can choose your domain name. It is better to use twelve letters or less for your domain name. it should be user friendly. It means easy to read, understand and remember. Even if your site is not keyword rich, it should communicate what the people on internet can expect from your site.
4. Registering the domain name
You can purchase the domain name from Hosting provider or from any domain name selling sites like Name cheap, go daddy ,Bluehost etc. Then the domain name is registered in ICANN. Godaddy is the pioneer in domain management tools . So it is felt that domain name registration is easy and affordable
You can select web hosting for as low as $5 per month. Hosting providers like blue host, HostGator enables you to build sites at low cost. You can also install WordPress . This will enable you to work smoothly.
6. Blog software installation :
You all know WordPress is indeed the best blog software. This WordPress is installed as part of their package in case of Blue host. HostGator etc.
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Appearance is deceptive . Beauty lies in the eyes of the beholder are all proverbs. But for a site to be appealing to readers eye require a unique and appealing look, WordPress has both free and premium themes which enable you to design your site.
Your blog software helps you to divide your post categorically and sub category wise. Thus a customer can read/visit and narrow down the search based on their interest.
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9.Affiliate registration :
This is the prime requirement. Now after selecting the niche your work is searching the products site corresponding to your niche. Say you have a site about book reviews then all sites selling books having affiliate marketing should be searched. Read the terms and conditions and understand the commissions paid etc before you register. Once registered your hunt for products to be recommended and reviewed begins. You have to check whether the registered id reflects on the links of the products selected for display.
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10 writing product reviews
REVIEWS of products used show your experience. products you have heard or known from others will relate their experience. customer reviews are taken as backup for promoting your products. No hype or exaggeration will help. only true picture giving the pros and cons can help. ultimately your purpose should not be lost sight of. The success lies in selling the product and thanks given for the review.
11 MARKETING YOUR SITE
Any site will not succeed unless promoted. Regular and scheduled promotion through social sites, AdWords, emails, offline marketing, other marketing ideas etc enable you to succeed. giveaways, discounts, webinars etc also promote your site. Sales marketing skills are required for the same.
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Do you agree these skills are required. If you feel any more skills are applied by you write to firstname.lastname@example.org
we are determined to add several other skills when we use it. You can add upon this by writing to me on email@example.com
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Thank you all for visiting this page and reading from beginning to end. Thankyou for the encouragement and cooperation. Thankyou for sharing with your family and friends. Thank you for the purchases made. Thank you for leaving your email address and other contact details.
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